We future-proof

businesses.

We’re BrainTonic.

A collective of founders, strategists, and builders who lives at the intersection of culture, business and tech. We work with executives and principal investors to explore attractive white spaces, develop novel playbooks, create distinct human and tech-powered propositions, and scale organizations.

Current insights

We distilled our 25 convictions on Generative AI and its opportunities into a detailed report. Here is a short video introduction.

Meet the brains behind the tonic

  • Flavio Murarotto

    STRATEGY / VENTURES / M&A

  • Christian Mueller

    TECH / STRATEGY / PRODUCT

  • David Becker

    STRATEGY / VENTURES / GO-TO-MARKET

  • Erik Amstad

    MARKETING / BRAND / SALES

  • Chris Morf

    APPS / OPERATIONS / VENTURES

  • Caspar Honegger

    BIG DATA / VENTURES / NEW TECH

Turning big, bold ideas into new ventures.

Gen AI is heralding a new economy, rapidly disrupting all sectors and business functions. We’re helping our partners navigate its transformative impact through three key phases. We offer leadership sprints, advisory services, and venture building.

Our focus

  • Growth

  • Product innovation

  • Go-to-market

  • New business

  • Performance

  • PE services

Our industries

  • Media

  • Entertainment

  • Gaming

  • Sports

  • Lifestyle

  • FMCG

  • Tech

  • Financial Services

Embrace uncertainty. Build your future.